On 31 July 2017, Pandora shut down its Australian service and operations, leaving 1.2m active users without their music.
While Spotify or iTunes Radio are still popular entertainment options for drivers, their average data usage rate are far higher than Pandora. They can send you crashing through your mobile free data cap if you’re not careful! As such, none of them are at the point of being able to displace radio in the car for anything more than occasional use.
Did you know that there is a great alternative solution to music in your car that costs nothing (no subscription) and doesn’t use your internet data?
Introducing digital radio for your car
For years now digital radio has been rolled out across most major cities in Australia, offering high quality audio as well as dozens of additional free to air radio stations. Here are the top 3 benefits of digital radio.
More content: listen to what you want
Digital radio offers more than just the normal free-to-air AM/FM radio stations, with dozens more stations being broadcast – many without ads or DJs. Even better, most of these additional radio stations are genre specific, so you still get that Pandora-like experience of listening to what you’re in the mood for.
No internet data usage
DAB+ is a radio broadcast, not an internet service – which means you’re not going to chew through your mobile data plan. Being a digital broadcast, DAB+ is also unaffected by interference like traditional AM/FM reception.
Quality audio stream
Using advanced codecs, DAB+ is able to compress and transmit high quality audio across large distances – surpassing the quality of AM/FM radio. It delivers quality similar to what you’d get via MP3.
Plug and play simplicity
Our range of digital radio adapters means you can get setup in your car without even having to visit a professional installer.
1. Dension DAB+U: connects to your factory USB port, and within minutes of opening the box you have high quality DAB+ radio playing through your car stereo.
2. Dension DAB+A: connects via FM Transmission or AUX input, and is controlled by a smartphone app with a graphical interface.